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Chatmeter ranks top financial brands for online visibility and reputation in new report
Chatmeter is an all-in-one data-driven local SEO and reputation management solution. Brands with multiple locations rely on Chatmeter to align reviews and ratings from their local customers with business goals, driving traffic and sales at each location. Learn more about how Chatmeter can help your brand improve its online visibility and reputation at scale here.
Bank of America
Bank of America was named the #1 financial brand for online visibility and reputation by Chatmeter. The company is also ranked #1 National Bank in the United States in terms of overall customer satisfaction. The company’s strong ranking in the reviews is due to its commitment to quality service and focus on the needs of its customers.
The banking sector was hit hard in the Great Recession and only managed to recover its reputation slightly. But in recent years, the industry’s image has once again been tarnished by a string of data breaches and poor in-store experiences. This has led to a rise in negative online reviews, which can significantly damage a brand’s reputation.
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Wells Fargo
In 1996, when the Internet emerged as a new channel for consumer banking, Wells Fargo was one of several major banks that recognized that providing anytime, anywhere service would be critical to their success. The bank’s goal was to meet consumer demand for a range of online services, including paying bills. The company also added home banking, a service that allowed customers to access their account information through their PC and Netscape Secure or America Online.
Wells Fargo’s investment in CX has paid off. Your employees are enthusiastic about the brand and are happy to share their positive experiences. They’re also able to deliver the right messages to consumers, says branding expert Merrie Spaeth of MarketingProfs. Wells Fargo has a unique advantage in its ability to leverage employee engagement and social media efforts. Giving employees the spotlight is good for brand messaging, but controlling the messaging and making sure it aligns with company goals can be a challenge.
loyalty
Investing with Fidelity is easy and convenient. Whether you are an existing or potential investor, the brand offers a wide range of investments to suit every lifestyle. Several of their funds won the 2023 Lipper Fund Awards for Best Risk-Adjusted Consistent Return.
Fidelity is also a trusted broker. In a 2021 Investor’s Business Daily survey, the firm was ranked #1 in three of the categories and #2 in the rest of the online broker category. The brokerage firm focuses on customer-friendly technologies, including a streamlined login experience and educational services .
Fidelity’s Corporate Social Responsibility campaign includes employee environmental sustainability initiatives and sustainable workplace practices. They received media coverage and numerous awards for their efforts, helping to build the brand’s reputation with consumers.
chase
Brands in the financial industry have invested heavily in digital technology to engage consumers. They must continue these efforts if they are to compete and grow with their customer base.
As the leader in online reputation and local search management, Chatmeter is an AI-powered deep listening platform that empowers multi-location brands to engage with their customers at scale and in real-time. Chatmeter helps them make safe, revenue-boosting business decisions by analyzing billions of reviews and ratings, social media mentions, and customer sentiment from hundreds of live sources.
In a new report, Chatmeter ranks the top financial brands for online visibility and reputation. The report also highlights the top banking, credit union and insurance brands in terms of review response rates. The rankings were determined by analyzing data from Chatmeter’s LocationHQ platform. The full report can be found here.
