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Chatmeter ranks the best financial brands for online visibility and reputation
Founded in 2009, Chatmeter analyzes billions of reviews, social media and local business ads. The company enables brands across multiple locations to improve search rankings, elevate user experience and manage reputation at scale.
As the industry reopens and consumers return, a strong review response rate remains one of the fastest ways to improve local SEO rankings. This Local Brand Report 2023 highlights the top performers and reveals key areas for improvement.
Banks
With customers looking for experiences, not just products or services, customer reviews are becoming a C-Suite priority. However, managing consumer feedback, referrals, business listings and negative social media comments in real-time is difficult for brands across multiple locations.
Using its all-in-one technology platform, Chatmeter has developed Workflow – an automated solution that simplifies and automates the process of coordinating, escalating and responding to user reviews, local listing data errors and harmful social comments for brands across multiple locations. The platform is powered by Pulse – the company’s deep listening text analytics engine powered by AI that understands sentiment and meaning in customer conversations.
Founded in 2009 and headquartered in San Diego, California, Chatmeter has 135 employees. They analyze billions of reviews, listings and searches to help Fortune 5000 multi-location brands gain visibility and revenue from local search rankings, local reviews and social media management. Whether it’s a retail brand like Sherwin-Williams, Sears Home Services, or an agency implementing Chatmeter’s reputation management dashboards for clients, the impact of local marketing is clear to see.
Credit unions
With the shift in customer buying behavior from a desire for products and services to a desire for experience, managing consumer feedback in real time is becoming an everyday requirement for businesses. Whether it’s reviews, endorsements, business listings or harmful social media posts, managing this type of content for multiple locations at once can be a huge task for brands.
With Chatmeter’s unique local visibility rank tracking, brand managers can now manage all aspects of their online presence from a single platform. This provides a more holistic view of their online performance and enables faster and more accurate decision making.
Customers expect brands to engage in a two-way dialogue and respond quickly to their concerns. That’s why it’s important for financial brands to set high standards for review response rates, aiming for 80% or more. This also helps build trust and loyalty with consumers, especially in a highly competitive industry. With the highest response rate among check cashing brands at 60% and the lowest for tax authorities at just 10%, this is a key area to focus on.
Insurance
For financial brands, local online review and reputation management remain top priorities. But managing consumer feedback, referrals and business listings in real time at scale is a challenge. Especially for multi-location businesses that want to ensure their reviews and rankings are always at the top of search results.
SAN DIEGO , June 14, 2023 /PRNewswire-HISPANIC PR WIRE/ — Founded in 2009, Chatmeter enables businesses across multiple locations to manage their brand reputation and local visibility at scale. The company’s technology combines the best of customer intelligence, AI-powered deep listening text analysis and a centralized, simple dashboard accessible to every team member.
The company’s platform allows clients to monitor and respond to reviews in real time, monitor their local search ranking position and measure ROI based on their reputation management efforts. The company’s clients include Sears Home Services, Sherwin-Williams, OneMain Financial and The Richman Group. It also powers a reputation management dashboard for numerous agencies across the country. Chatmeter is headquartered in San Diego, CA and has 135 employees.
Chatmeter is the only cross-site reputation management platform that brings customer reviews, social media, business listings and SEO rankings into one easy-to-use dashboard. The company delivers success for brands including Sears Home Services, Sherwin-Williams and OneMain Financial, as well as many white label agencies.
Local Brand Intelligence Report 2023
To uncover insights, perspectives and sentiments about banks, credit unions, insurance brands, IRS and check cashing businesses, the report examined more than 40,000 ratings, recommendations, business listings and reviews. He also looked at each sector’s local search engine rankings to determine its successes and weaknesses. To achieve this, the company used Pulse, an AI-based deep listening text analysis solution that extracts human-understandable meaning from unstructured data such as reviews, social media posts and phone calls. This allowed the company to uncover hidden opportunities for improved local online visibility and user experience at scale. This information is then used to drive Chatmeter’s end-to-end marketing and customer experience (CX) management solutions.
